Investment
Demonstrating Saudi Arabia’s Mining Potential
Saudi Arabia’s mining opportunity is not simply a story about what lies beneath the ground. International investors needed the wider case: why the sector matters, and why it is credible now.
Saudi strategic communications & advisory
Shape perception. Influence decisions.
8Ball Consulting is a Saudi strategic communications and advisory firm helping governments, leaders and organisations navigate complexity, strengthen reputation and influence the audiences that matter — in Saudi Arabia and internationally.
Explore Our CapabilitiesWho we are
Built in Saudi Arabia. Connected globally.
For more than a decade, 8Ball has worked alongside government entities, corporations and senior leaders on communications that matter. We combine deep understanding of the Saudi market with international communications expertise, helping clients define their position, understand their audiences and build narratives that support real-world outcomes.
Narmine Nayef Taha
CEO & Founder
James Macfarlane
General Manager
How we think
Strategy built around outcomes.
We ask the questions needed to develop the insights. This gives us the ability to target the right people, with the right message, at the right time.
Talk to Us
- 01What do you want to achieve?
- 02Who will help achieve this?
- 03What are the issues these audiences care about?
- 04Which messages will resonate and mobilise?
- 05How can we reach these audiences?
- Tangible outcomes
- Insight-led
- Disciplined targeting
- Fully integrated
- Outcome-driven
Trusted across government and business
by 8Ball Consulting
Know what is happening. Understand what it means.
Publish ink is our media monitoring and intelligence platform, helping organisations track news, social conversations, narratives, sentiment and emerging reputation risks — with daily intelligence across Saudi Arabia and international markets.
- Media monitoring
- Social listening
- Narrative intelligence
- Sentiment
- Reputation risk
- Daily intelligence
Latest thinking
Perspective on what is shaping communications.
International Communications
Taking Saudi Arabia’s Investment Story Global
A strong national investment proposition does not automatically translate into a strong international story. The answer was greater relevance, not greater volume.
Technology
Taking the Saudi Technology Story Global
Saudi Arabia’s technology sector has been evolving rapidly — and when a market changes quickly, international perception can lag behind reality.